The name BOS Nation was unveiled in October with a widely criticized marketing campaign, “Too Many Balls,” which some ...
Boston’s NWSL club, which recently announced it is changing its name after a negative response to its first attempt, is now ...
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Outsports on MSNWith ‘too many balls,’ Boston’s new NWSL soccer club is changing its name and ...The NWSL's new club in Boston had one of the all-time public-relations sports disasters in its launch, centering 'balls.' The ...
The Boston team launched the BOS Nation FC name and colors last October to an overwhelmingly negative reaction.
Boston’s NWSL franchise is changing its name months after fans and media brutally criticized its launch campaign. The team ...
NWSL franchise announced Friday that it will officially change its name following a highly-ridiculed launch last fall.
The new Boston franchise unveiled its name and branding in October, but pivoted after receiving criticism for the name and ...
After a marketing flop last fall, Boston’s new professional women’s soccer team will change its name, the club announced at a ...
Jessica Berman said Friday, ahead of the NWSL's season opener, that the league offices are working "very closely" with Boston ...
The news, announced to team supporters who gathered at Dorchester Brewing Company for an NWSL season kickoff party, did not come as a surprise.
A couple of readying bounces, some instruction from Gotham FC head coach Juan Carlos Amorós followed by an encouraging ...
There's going to be some temptation, especially given the quality of the game itself, to treat Wednesday's battle between the ...
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