Download WWF vector logo in SVG format and learn more about WWF brand, including its colors and history.

Our iconic logo is at the heart of all our communications – and is recognized all over the world. What is the story behind WWF’s panda logo? The inspiration for our logo came from Chi-Chi: a giant panda that arrived at London Zoo in 1961 – the same year that WWF was created.

2024年4月16日 · Its silhouette is the only logo of the charity. Over the years, the emblem has undergone several changes. What is WWF? WWF is the old abbreviation of the international environmental organization World Wildlife Fund, which everywhere (except the USA and Canada) is called the World Wide Fund for Nature.

Global logo. Today our global logo looks like this. It has four elements – the panda icon, our initials WWF and the copyright and trademark logos. All these elements are locked up together and shouldn’t be separated. The panda icon and our …

The new WWF Logo is clean and simple, and gives our most valuable asset, The Panda, the space to communicate. This replaces current logos in use, such as the tab with rounded corners and Value Tab versions. Our colour palette takes its inspiration from the natural world around us.

Our brand is founded on a brand idea, a philosophy which our tone, values and personality as well as our look and feel are all based on. That philosophy also provides the benchmark against which we can test everything WWF-UK does as we work towards our ambitions and goals. You’ll find all the elements of our strategy explained in this section.

WWF当时特别需要一种能够跨越人类语言和文化障碍的标志，这种标志一定要容易被识别并且可以让人轻易产生强烈的印象。 熊猫有着毛茸的圆滚可爱体形和吸引人的充满魅力的黑色大眼圈。 WWF的筹建者们一致认为它的形象极适于作为组织的标志。 第一个草图是由英国环境主义者和艺术家Gerald Watterson打的底稿。 WWF的筹建. 这个组织是人类自东印度公司，殖民主义天主教之后管理最广，最宽的有组织实体，阻止最偏僻蛮荒最贫穷的人贩卖珍贵动物给最富有地区最富 …

Today our global logo looks like this. It has four elements – the panda icon, our initials WWF and the copyright and trademark logos. All these elements are locked up together and shouldn’t be separated. The panda icon and our initials are internationally registered and trademarks.

世界自然基金会徽标是 世界自然基金会 （World Wide Fund for Nature，简称WWF）的标志。 这是一只醒目简洁的 大熊猫。 WWF在中国的工作始于1980年的 大熊猫 及其栖息地的保护，是第一个受中国政府邀请来华开展保护工作的 国际非政府组织。 1996年，WWF正式成立北京办事处，此后陆续在全国八个城市建立了办公室。 发展到2018年，共拥有80多名员工，项目领域也由大熊猫保护扩大到物种保护、淡水和海洋生态系统保护与可持续利用、森林保护与可持续经营、可持 …

1986年，WWF认识到这个名字不能完全反映组织的活动，于是改名为“World Wide Fund For Nature”（世界自然基金会）。不过美国和加拿大仍然保留了原来的名字。 目前，最初的缩写“WWF”是我们唯一且全球使用的名字。该缩写从1961年以来已被大部分人认知。