Motion graphics and branding that debuted with the 2019 NFL season on ESPN. The design was used across programs like “Monday Night Football,” “Sunday NFL Countdown” and “NFL Live.”

Explore images of NBA on ESPN's motion graphics package in this interactive gallery.

Click the logo and sign up for access to the ESPN Images Library.

2022年10月4日 · ESPN Creative Studio developed a revitalized brand identity for NBA on ESPN that showcases an artfully crafted future-forward animation and editorial look and sound. From the iridescent chrome brush strokes that are painted across the entire design campaign to the slick animations, the overall look pays homage to the swagger and personality of ...

Prior to the 2022-23 NBA season, ESPN’s graphics team was tasked with overhauling the look and feel of its hardcourt broadcasts. Get an inside look at how they pulled it off, the unique...

Using the iconic “speedline” in the ESPN logo as a starting point, we developed a motion language that delivers energetic, dynamic pacing with compelling graphics that look great on all screen sizes while still feeling unmistakably like an epic sports brand.

2016年10月27日 · ESPN NBA // GFX Package Created at Big Block. 846. 13.2K

The ESPN Graphics Package is a comprehensive set of graphics templates that cover a wide range of sports disciplines. This package includes various elements like lower thirds, scoreboards, player profiles, and statistical overlays, among others.

With ESPN’s heritage of “serving the sports fan”, the new design needed to reflect their full spectrum of viewer, and sports. Appealing to a younger audience through unconventional sports graphics was key.

2022年10月20日 · ESPN Creative Studio developed a revitalized brand identity for NBA on ESPN that showcases an artfully crafted future-forward animation and editorial look and sound. From the iridescent chrome brush strokes painted across the entire design campaign to the slick animations, the overall look pays homage to the swagger and personality of the NBA.