When did the rot set in at WPP's giant GroupM media operation? Some may date it back to 2016 when the US Association of National Advertisers set out its thoughts on principal media buying (media ...

HMM… WHAT TO TALK ABOUT? AHA!... INSPIRATION. The spark. The muse. The sudden touch of enlightenment. Whatever you call it, creatives are always on the hunt for it. Especially when staring at a blank ...

The wheels are well and truly coming off at WPP - CEO Mark Read is stepping down at the end of the year, likely sooner - with a new half year trading update showing the one-time market leader's ...

There must have been times over the past few years when Chris Wade (below), WPP's top PR, felt he should don a tin hat as he ...

Mother's outstanding work for KFC in the UK did only moderately at Cannes - maybe they should have backed it with reams of AI ...

Nike's 'Scary Football' from Wieden+Kennedy presses on and here's Cole 'Cold' Palmer of Chelsea and England who, as we ...

By Steve Bernard, head of insight Ocean Outdoor. The media landscape has long been shaped by impressions and reach - but ...

Remember when supermarket advertising used to entertain us in the commercial breaks? Tesco led the way with, first, Dudley ...

Specsavers is big into hearing these days and agency Golin London has signed up Hilary and Jack Whitehall (Jack's parents) to front a video and social campaign riffing on some research that appears to ...

As the world grapples with Trump and his big (not so) beautiful bill in the US (seemingly designed to make the poor poorer ...

Global OOH spend in 2024 reached $46.2bn representing 4.8% of global ADEX – breaking through the $45bn barrier and up $1bn on ...

The right to protest powers democracy but in recent years people’s freedom to join peaceful demonstrations has been quietly ...