What Gets Measured, Matters – An Industry-First Benchmark As marketing takes on a more strategic role in advancing sustainability, CMOs need clear metrics to track progress and demonstrate impact. The ...

Corruption is a considerable obstacle to economic and social development around the world. It has negative impacts on sustainable development and particularly affects poor communities. For companies, ...

The 2024 Communication on Progress (CoP) Insights Report provides an overview of the progress made by UN Global Compact participants in advancing the Ten Principles and the Sustainable Development ...

Sustainability in business and ESG (environmental, social, and governance) in finance have exploded in popularity among researchers and practitioners. We surveyed 1,141 primary peer- reviewed papers ...

This industry-first study proves inclusive advertising drives sales. The study was conducted with leading researchers from Saïd Business School at Oxford University, and leveraged proprietary data ...

Insights that reveal the gap between consumers sustainable values and behaviours will help brands grow.Bridging the Gap: Infusing the value-action gap into sustainability segmentation examines the ...

How to engage with consumers and address the Say-Do gap? WRAP’s circular living segmentation model is a leading environmental model that brings together insights on key consumption and disposal habits ...

From one of the lowest recycling rates in Europe to the second highest in the world, Wales has transformed its recycling systems and cemented itself as a circular economy leader.

In 2018 CISL convened the Eliminating Plastic Packaging Waste Working Group, an industry-led working group that brought together members from the natural source water and soft drinks value chain. The ...

Kantar’s blueprint for growth is centered around how brands can predispose themselves to more people. Connecting with often underrepresented demographics and meeting their needs taps into new market ...

We need to radically transform our relationship with single-use plastic packaging and a key part of this will be the move to reuse and refill for many everyday items we purchase. This report, ...

This publication presents the approach through which the ten SDG Ambition Benchmarks can be integrated into core business processes and systems to enable effective measurement & management of ...