As the official global licensing agent, Surge Brands will seek to extend Bacon Up’s influence into categories such as snack foods, seasoning blends, sauces and more. Surge Brands has been ...

This new partnership will bring the world of Pokémon to life in entirely new ways, allowing fans to build beloved Pokémon in Lego brick form. The Lego Group and The Pokémon Company ...

The Tile x Hello Kitty Bluetooth trackers line is dedicated to providing peace of mind in everyday life while protecting special belongings through advanced location-sharing features. Life360, the ...

A raft of licensing partners will be launching new product lines based on Magic Light’s The Gruffalo, while Forestry England welcomes Stick Man back to its trails. Magic Light Pictures is ...

New for 2025, Revell’s Jim Hopper’s Chevy Blazer K5 model kit is joined by a raft of other licensed kits based upon historic automotive and aviation icons. New from Revell for 2025 and also ...

For the March issue, Toy World’s Caroline Tonks spoke with Tony Lewis to find out more about Blues Group’s new dress-up division and its leading licences. After 25 years in the dress-up arena ...

This collaboration will combine Hape’s early learning toys with 5,000 years of art in The Met collection. The Metropolitan Museum of Art (The Met) and Hape Toys have announced a collaboration ...

Alphablocks and Blue Zoo Licensing have appointed Licensing Works! to represent the award-winning Blocks educational brands in the North American region. Alphablocks and Blue Zoo Licensing, the ...

Mel will oversee licensing strategy, partnerships and brand collaborations across Solent’s diverse product categories, including House & Home and Food & Snacks. Solent Group, a leading FMCG ...

MGA promises four new interactive toys inspired by the beloved Bluey animated series that will be available in 2025. The Little Tikes Company, a wholly-owned subsidiary of MGA Entertainment has ...