The disruptive crypto leader, with creative PR shop The Romans, is reframing how older generations talk about crypto using centuries-old Middle Eastern pastimes.
Shahir Sirry, Global Creative Director at Aramex spoke to Communicate about their Ramadan ad "Between Two Alleys".
In the spirit of Ramadan, PRCA Mena (Public Relations and Communications Association Middle East & North Africa), in partnership with Atteline and the SmartLife Foundation, have successfully organized ...
Broadcast specialist, markettiers MENA has released the first-ever report that dives into the podcast market in Saudi Arabia. As the listenership for the podcast medium continues to climb globally, ...
Last year’s brand safety debacle brought to light some key issues with digital advertising. Among these were viewability and ad fraud. According to WPP’s global agency, The&Partnership, ad fraud was ...
Starz Play has agreed to a multi-year licensing agreement with US television studio CBS Studios International for exclusive digital rights to bring premium content from Showtime and CBS to the region.
OMD, a global media network that is a part of the Omnicom Media Group secured a trifecta of first place wins including- the title of Global Media Agency of the year for the second consecutive year by ...
Compiling figures from IPG Mediabrands and the MAGNA Global Advertising Forecasts 2013 report, regional social video advertising platform Buzzeff recently stated that global investments into social ...
Nissan launched the first-of-its-kind Kicks Key, a limited-edition sneaker tag that also functions as a car key, connecting streetwear culture and automotive tech.
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