Some 35.5% of CMOs report a brief writing skills gap in their business, as do almost two-fifths of marketers in large ...

At its core, the mission of Newhouse Creative Group is about more than marketing—it’s about empowerment. “We’re not just ...

Discover ways to use AI to make viral videos, a successful blog and more, plus the principles behind freelancer and ...

From launching fashion labels to founding tech startups, celebrity entrepreneurs have become unexpected trendsetters in the ...

For many enterprises, expanding the role of success stories in their marketing and sales strategy can provide the missing piece to the puzzle ... success stories can provide the competitive advantage ...

Incorporating scent marketing into your business isn’t just about creating a pleasant atmosphere. It offers long-term value ...

In today’s competitive market, brands are looking beyond traditional advertising to engage customers and build stronger ...

A study on generative AI use cases shows that marketing is behind personal applications such as therapy and organization.

Defining AI’s role. Without clear guidelines, AI use in marketing becomes chaotic, which leads to disjointed messaging and potential compliance risks. Human oversight matters. AI speeds up content ...

Latour takes a unique approach to ghostwriting. Instead of simply writing on behalf of his clients, he conducts in-depth ...

As the 250th anniversary of America’s independence approaches, the president is moving to put his stamp on how the nation’s ...

This involves optimizing keywords, writing compelling descriptions, and designing eye-catching visuals Remerge ... Mastering these three stages belong to a successful app marketing strategy. If you ...