Micellar waters are the unsung heroes of the skincare industry. From the late nights when double cleansing isn’t on the cards ...

Watermelon seeds are gaining popularity as a nutritious addition to trail mixes and snacks. These seeds offer a good source ...

Growing watermelons at home is easier than you think. This comprehensive guide offers tips on planting, caring for, and ...

While tanning is an absolute Allure no-no, we're firm believers in achieving that bronzy, glowy skin safely. The best tanning ...

Ahmedabad: Responding to concerns and occasional social media reports about artificial colouring to enhance the appearance of watermelons, the Gujarat.

This lip balm provides the best of both worlds: an eye-catching shine with a sheer wash of color and lots of hydration. Made from a blend of jojoba oil, argan oil, and shea butter, it features a salve ...

Think sheer, watery textures and long-lasting color, these offer a natural, weightless approach to adding color to the face.

Kits, serums, masks, and more—these treatments smooth texture for a fraction of the price (and time spent) at the salon.

Discover the newest functional beverage innovations that are shaping the future of wellness in the beverage industry.

What experts are saying: “These drops are so easy to use and, at only $12, the easiest way to see if the bronzing drop trend ...

Seed Oil Safe program nearly doubles its product offerings with the addition of eight new brands, giving 1.5M+ app users expanded access to cleaner, healthier products free of inflammatory seed ...