Trung Nguyên Legend Cafe is a behemoth in its native Vietnam ... U.S., a Los Angeles shop that attracted a lot of press when it opened in 2023. (It has exported its coffee to the U.S. for ...

At the end of 2016, JFC and its partner, Vietnam Thai International Company, planned to list Highlands Coffee on the Vietnamese stock market. However, this intention has yet to materialize. Highlands ...

As the number one coffee chain in Vietnam with more than 20 years of heritage, Highlands Coffee is perceived as an 'old brand' and lacking relevance with the youth category. The brand has tried to ...