Walk past any vending machine, and you’ll see a story unfolding in real time—a person stopping, scanning their options, and ...

On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy.

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw ...

Poppi reportedly sent custom $25K vending machines and free soda to select influencers, sparking backlash for being out of ...

The people behind a new type of convenience store in Co Wexford say it is the first of its kind in this country - a 24-hour, ...

Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...