Even the Starbucks logo adds an air of mystery: It’s just as likely to represent a nautical-chic clothing boutique as an upscale seafood restaurant. And the name certainly doesn’t go with the ...

Starbucks might be one of the biggest and most recognizable brands in the world, but few people know the true meaning behind ...

The company, which started as a push-cart operation in Grants Pass, Oregon, now has locations in 800 shops spread throughout ...

While a logo can be both copyrighted and trademarked, copyright protects the artistic design, while trademark protects the brand name or symbol. To copyright a logo, you need to create an original ...