Two new expressions of the rainbow watch were introduced this month by LVMH brands Louis Vuitton and Zenith, and each adds a new interpretation of the concept.

The first official Rolex “Rainbow” Daytona debuted in 2012 and was produced sporadically in various references until last year. It has become one of the most coveted status symbol watches in ...

It's not entirely dissimilar to a Rolex Daytona ... with some specs. The watch features a 41mm white gold case and strap. The headline here is the dial, which features rainbow sapphire indices ...

Unsurprisingly, NFL’s GOAT (and the sports world’s biggest watch guy) Tom Brady kept everyone guessing with an exquisite Jacob & Co. piece fetching north of $800,000, but there were still plenty of ...

This year, one of the best watches unveiled at the show was a new Zenith Chronomaster Sport model. That was one of a pair of chronographs launched by the brand, and features a gem-set bezel complete ...

While most people were eyeing the football yesterday at the Super Bowl LIX, watch lovers were busy scanning the celebrity ...

Rolex has decided to close Carl F. Bucherer, following the 2023 acquisition of Bucherer AG by Rolex. The news broke via the ...

From Serena Williams’ on-theme AP to Jalen Hurts’s ultra-complicated Patek, the big game was brimming with outrageous ...

Rolex wasn't always the king of the watch world. The company started in 1905 as “Wilsdorf and Davis” in London. It is not a name that rolls off the tongue, is it? It wasn't until 1908 that the Rolex ...