As recognisable brands go, Nike is surely up there. Not only does it have the 'swoosh' logo, but the 'Just Do It' slogan is iconic. But many may not know that the inspiration for those three ...

And after a 27-year run that helped make him a billionaire, Tiger Woods said goodbye to the Swoosh. The company brought back former Nike (NKE) executive Elliott Hill to turn the company around ...

Nike dropped its latest apparel release—the “So Win” T-shirt collection. Introduced alongside the brand’s first Super Bowl ad in 27 years, these tees are buzzing in the global fashion industry.

Rapper sides with Dennis Rodman over his claim that Travis Scott copied his idea of the backward swoosh for his sneakers ...

By tapping two well-respected collegiate coaches and adding resources, they’re hoping to attract young talent—and win more ...

Then the .SWOOSH Our Force 1 (OF1) are for you. The first virtual collection from Nike's .SWOOSH brand of digital creations has gone live, selling digital renders of trainers. I feel so very old.

This morning, Nike introduced Swoosh Track Club, a distance pro network featuring several of the best coaches in the sport and three training hubs. The club will be led by Diljeet Taylor in Utah ...