Ariana Grande has transitioned from her platinum blonde Glinda look to a warm auburn brown for her short film, Brighter Days Ahead. The new hair color ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

We are in a recession. The data is in, and it doesn’t look promising. We are experiencing more women with “recession hair” ...

Always at the forefront of trends, Emily Ratajkowski continues to fascinate with her sharp yet effortless sense of style. The ...

Recession hair is a trending technique that uses strategic color placement to help you go longer between salon appointments — ...

You’ve probably seen people getting their color analysis done in South Korea on TikTok. The beauty trend — where a ...

Measuring 1.2 meters (nearly four feet) at the shoulder and weighing 180 kilograms (almost 400 pounds), Yana's preserved body offers a treasure trove of information.