As you wrestle with the potential opportunities (and pitfalls) of GenAI, I encourage you to consider creating a dedicated GenAI Center of Excellence in Marketing.

So, together with Kansas City-based Saepio Technologies, the company created a centralized marketing resource center that provided franchisees easy access to customizable templates, logos, and ...

Erik Huberman, Hawke’s founder, didn’t start with a pitch deck. He started with frustration—his own. After building and exiting three eCommerce companies, he’d grown tired of bloated retainers, ...