Nearly half of B2B marketers in India justify marketing spend to executives monthly, facing challenges with proving ROI.

In the mad chase for clicks, it’s easy to be swayed by performance marketing, says Sunil Gupta, co-chair for Driving Digital Strategy at Harvard Business School. Performance marketing and optimising ...

According to a person aware of the deliberations, leading automakers present at SIAM’s Looking Ahead conclave said there has ...

We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...

Executive Director & Chief Manufacturing Officer at Lava International, told ETTelecom in an interview. Advt Agarwal said Lava will evaluate the PLI for electronic components once the scheme is ...

Anuv Jain got married to his long-time girlfriend, Hridi Narang. Here's everything you need to know about Hridi's ...

He revealed that using AI to optimise the Wi-Fi air interface performance is a major focus area for innovations at ACT ...

There are several conventional methods by which energy is being stored such as flywheels, batteries, compressed air, & pumped ...

1 Voting power varies on certain matters pertaining to the General Department with use of the Fund's resources in that Department. 2 Percentages of total votes (5,041,052) in the General Department ...