Barbie unveiled the new LeBron James Kenbassador doll, priced at $75 and exclusive to Target stores and online retailers. The ...

Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of ...

Mattel said James was chosen as a Kenbassador in recognition of “his positive impact on culture, style, and community.” ...

LeBron Ken doll will be available in Australia at shop.mattel.com.au for an RRP of AUD$149.99 starting Monday, April 14th at 6pm AEST.

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle.

Move over Ken, LeBron James is the first male athlete to be part of the new “Kenbassador” line of "Barbie" dolls. James said ...

You may have heard the news, but LeBron James is getting a doll…a Ken doll to be exact…a LeBarbie. No, wait, the “Kenbassador ...

LeBron James joins the Barbie universe as the 1st "Kennbassador." Find out when you can get your hands on one.

Mattel unveiled its first male athlete Barbie doll modeled after NBA player LeBron James.

LeBron James is officially part of the Barbie universe. Mattel announced a new Ken doll in the likeness of the NBA star, ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.