Coty Travel Retail has unveiled the avant-première launch of Boss Bottled Beyond Eau De Parfum, available across major ...

In 2023, Hugo Boss’s global revenue reached approximately 4.2 billion euros, showing impressive growth for the German luxury brand since 2020 and the pandemic.

The pre-launch, described as “one of Coty’s most expansive travel retail activations to date”, is backed by immersive cross-category activations, a star-studded advertising campaign and high-profile ...

Boss Bottled Beyond's 100-ml. eau de parfum version will retail for 132 euros. The scent is to launch in travel retail first, on July 1, followed by other markets on Sept. 1.

The extensive range of fragrances on offer includes Davidoff Cool Water, now £20.25 for a 75ml bottle, Hugo Boss Bottled 50ml for £27, and Paco Rabanne Ultraviolet Man, priced at £39 for 100ml.

Hugo Boss said it expected a gradual normalisation of inventories to begin in the second half and was confident of bringing stocks below 20% of group sales by 2025, from 56.6% at the end of June.