Cheerios has introduced a new Cookies & Crème Protein flavor, joining its lineup of high-protein cereals. Launching in May ...

General Mills shares are falling in premarket trading Wednesday after the company issued a downbeat outlook and posted quarterly sales that undershot forecasts. The cereal giant "expects ...

Discontinued fruit snacks often bring up fond memories, no matter which era they come from. Here are 11 of the ones we'd love ...

Through continued research, development, and marketing, we expect General Mills’ portfolio of strong brands to maintain an intangible edge. This investment helps products sell well, driving ...

Seven Sundays launched Little Crispies, a line of cereals formulated from sorghum. The gluten-free cereal is made with ...

Dry breakfast cereal has always been marketing-driven. In the 1930s, Mickey Mouse was recruited to endorse Post products; Cap’n Crunch was created to appeal to kids who hated soggy cereal.

General Mills (GIS) is in for a tough 2025 as it tries to sell its lineup of cereals and snacks. The Cheerios maker reported earnings on Wednesday that included lower guidance. It expects organic ...

Spice maker McCormick misses quarterly profit estimates on higher expenses McCormick missed first-quarter profit estimates on Tuesday, as higher promotional expenses and price cuts for its spices ...

General Mills has strategically managed its portfolio, acquiring high-growth businesses like Blue Buffalo and divesting underperforming segments, driving steady organic revenue growth. The company ...