Until marketers--especially traditional advertisers accustomed to more direct measures of ad effectiveness ... these issues could come to hurt Facebook. That's why investors will be watching ...

Facebook is reimbursing some advertisers after allegedly misreporting one of the measures of its ads' effectiveness over ... "We sincerely apologise for the issues this has created for our clients.

This week, Facebook launched a new ad aimed at every type of small business ... hate all the misinformation and privacy issues—the company lately has decided to lean into the last demographic ...

Here's Mark Zuckerberg discussing how complex Facebook's internal systems are to track user behavior and the effectiveness of various ad campaigns: at any given point, we have a lot of different ...

Facebook now seems to have measurement in its crosshairs. This week, it introduced a series of new products and integrations intended to paint a clearer picture of ad effectiveness ... of a report ...

An appeals court found that Section 230 doesn’t prevent Facebook from getting sued for allegedly having a discriminatory ad algorithm. An appeals court found that Section 230 doesn’t prevent ...

Utilizing ad credit balances from hijacked business accounts, they run ads that distribute the NodeStealer malware to a specifically chosen group of people. They establish Facebook pages with ...

As Facebook continues to move away from employing actual fact checkers, and instead relying on community notes by users, John Oliver created an ad detailing ... all our previous issues remain ...

This weekend, Mr. Kennedy got more fodder for his argument when Facebook and Instagram blocked a link to a new, sleekly produced 30-minute ad supporting his candidacy. The link appeared to have ...