CMOs will continue to face higher rates for digital media buying ... Traditionally, marketing and sales departments have been siloed and haven't shared metrics, creating a divide in understanding ...

Digital marketing has become the backbone of modern business strategies, transforming how brands connect with their audiences. Over the years, it has evolved from basic email campaigns ... This ...

But recently, the stock has retreated from its highs and has done something it's only done twice before in the past four years ... player is the designer of the world's top-performing graphics ...

The opportunity to honor our heritage while building a future that resonates with modern audiences and stakeholders. Let's ...

Every January at Econsultancy we write a trends post summing up some of the skills and strategies set for prominence over the next 12 months in the worlds of marketing, ecommerce and digital. If you ...

The competition emerged as the world's fastest-growing virtual league in 2024, with a noteworthy 322% increase in online ...

In 2022, the virtual real estate market in the metaverse hit $1.4 billion. By 2028, it's expected to reach $5.37 billion ... The metaverse has birthed a new breed: virtual influencers. These digital ...

The influencer marketing industry has exploded in recent years, with the number of influencers skyrocketing from a mere 9,62,000 in 2020 to a staggering 4.06 million ... over the past two years.