With an estimated population of 2 billion by 2025, Gen Alpha is already influencing household purchasing decisions and ...

A digital marketing executive candidate shared his frustrating experience of being asked a complex question in a job interview for a ₹5 lakhs per annum salary role. Google Play has restricted ...

Right now, YouTube marketing has become even more important with all the changes happening in the current digital landscape. What is also important is keeping up with trends and strategies to ...

Digital marketing involves working across a lot of social media channels. It’s about communicating to your customer what you do. It involves creating content, brand strategy and working on fan ...

In today's online world, digital marketing is essential and is an effective way to promote your business online. No matter your company size, it's one of the best ways to grow your business ...

People often confuse brands with things like logos, slogans, or other recognizable marks, which are marketing tools that help promote goods and services. Digital marketing involves marketing to ...

Factor Communications, writes on how integrated marketing strategies create unified voice that resonates with audiences and ...