Another strategy is to use competitor analysis to define your target audience. Research your competitors and find out whom they are targeting. An excellent place to start is reviewing what social ...

A crucial part of any business plan is the competitor analysis: taking a deep dive into ... the strategy helps define “how you carve out the market position, and how you solve customer problems ...

A chart that compares your product or service to your competitor(s) A competitive matrix is an analysis tool that helps you establish your company's competitive advantage. It provides an easy-to ...