Today, Snowman, the studio behind some of our favorite games on Apple platforms like Alto’s Adventure and Odyssey, Where Cards Fall, and Skate City, announced Pok Pok, a new creative studio that is ...

What’s more, the research finds the most creative ideas tend to arise after many others have been considered and discarded, proving that the key to creative thought is to just keep at it.

Though we tend to think our ability to come up with ideas is easily exhausted, we actually get more creative the longer we focus on a problem or task. One major reason for this is known as the ...

Go for volume. There is a lot of research showing you need to generate a lot of ideas to find good ideas. AI is very good at volume (don’t worry, I won’t show the whole list).