Cotti Coffee announced that it opened its 10,000th store, with an opening in Doha, Qatar. The milestone arrived only two years after the anniversary of the company's first shop.

Cotti Coffee, a top-tier Chinese brand in the ready-made coffee space with significant influence at home and abroad, is intensifying efforts to help Chinese flavors gain more international prominence.

Cotti has also become legendary on China’s coffee scene for its low-price strategy, which has dealt a blow not only to Luckin but also the more upscale Starbucks and just about everyone else.

A Cotti coffee store next to the Sheung Wan MTR station in Hong Kong, China, on Sunday, June 23, 2024.

Cotti Coffee announced that it opened its 10,000th store, with an opening in Doha, Qatar. The milestone arrived only two years after the anniversary of the company's first shop.