Coca-Cola is doubling down on personalization with the launch of its latest project, ‘Share the Feels.’ The out-of-home ...

“Coca-Cola’s presence in classic literature is a testament to its enduring cultural impact. This campaign is the embodiment ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

“This campaign is the embodiment of our 'real magic' ethos, celebrating those magical moments in fiction where Coca-Cola is a familiar presence in timeless stories." In tandem, Rafael ...

“The iconic Share a Coke is back and supercharged at a global level, celebrating the pure magic that happens when people connect,” Islam ElDessouky, Global VP, Creative at Coca ...

AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the brand’s place in literary history. The tech has been brought in to do the ...

Remember when Coca ... Cola, shared in the press release the intent behind the revamped campaign. “The iconic Share a Coke is back and supercharged at a global level, celebrating the pure magic ...