Celtics guard Payton Pritchard mapped out why he opted to sign a shoe deal with Converse over Jaylen Brown's 741 brand.

For the second game in a row, Brunson laced up a special pair of sneakers: a Nike Kobe 5 Protro “The Joke’s on You” PE.

Payton Pritchard has emerged as a formidable player off the Celtics' bench, making significant contributions to his team. As he leads the conversation for the Sixth Man of the Year award, his on-court ...

Payton Pritchard added a new endorsement deal ahead of the NBA Playoffs, and it's with a Boston-based company.

Payton Pritchard kept it real with Jaylen Brown while explaining why he signed a shoe deal with Converse despite supporting ...

While Bueckers' custom baby blue and lavender colorway is currently unavailable, the same style Nike G.T. Hustle 3 women's ...

When Zoe Saldana isn't busy winning Academy Awards, you might find her cheering on the Los Angeles Lakers with her twins.

The NBA fans are losing over the Chicago Bulls and Jordan brand gears getting linked to a Venezuelan criminal organization.

The event will allow companies to begin planning for the new tariff regime and factor the duties into their supply chains or ...

But even if green Jordans may not be as conventional as other colours in the lineup, it still offers a fresh and stylish look ...

Basketball shoes have a way of telling stories. They can create inflection points for players, sneakerheads and casual ...