Thanks to advances in artificial intelligence, creating realistic deepfakes is easier than ever, causing security problems ...

Wrong. This kind of business decision making puts your organization at risk of careening off the rails like a runaway train—or, just as bad, of stalling on the tracks completely.

A 30-second ad for Kalshi, an online trading service, presents a string of characters in wild scenarios making their picks for who will win the NBA Finals. All of the video clips were generated by AI.

Good luck with that, says Olivier Sibony, who studies decision-making at HEC Paris, a business school. A distinguishing feature of biases is that people are unaware of them.