The audience engagement spectrum is a tool that allows designers and creatives to cater design elements to their targeted audiences’ engagement level with each project. Though core brand design ...

These are some of the most expressive visual applications for the brand. It starts with seeing the ... Think of grids as the foundation for our design structures. They anchor all the elements on each ...

Using authentic imagery is one of the most crucial extended design elements of the CU Boulder brand. Unaltered, realistic photography brings the university’s bold character to life.

Inconsistent branding can not only jeopardize marketers' chances of converting prospective buyers in the future, but also ...

These graphic elements are part of the overall design of the infographic and don’t break any identity/brand rules, as this is a single-page communication with the unit’s lockup placed on the bottom of ...

A powerful brand needs three main things: a clear strategy, eye-catching visuals, and a great customer experience. Start by ...

Meghan Markle has unveiled the rebranding of her lifestyle company, "As Ever", which supersedes her former company, American ...

DesignStudio has updated the mental health charity’s branding, creating a new colour palette and drawing on the organisation’s logo to create a set of squiggly punctuation and design elements It’s ...

In an effort to maintain a more cohesive brand, the University of Wyoming has adopted a ... More Cowboys campaign as its flagship marketing message which involves design elements, content, and imagery ...

A Ma Maniére and Jordan Brand are reportedly preparing to drop the A Ma Maniere x Air Jordan 4 “Dark Mocha” sneakers.

All graphic elements should be used in strict accordance with these guidelines, to help establish consistency and to make UB communications instantly recognizable. Our brand has a number of graphic ...