In the 1950s, Ford Motor Company decided to pay tribute to Edsel Ford, the only son of Henry Ford, by creating a new brand bearing his name. Edsel Ford had been a pivotal figure in the company's ...

The Model 40 Special Speedster Its rich history began in 1932 after Edsel returned from a trip to Europe. He asked Ford's chief designer, E.T. "Bob" Gregorie to design and supervise the ...

Ah, the Edsel. A historical signpost warning against innovation for the sake of innovating. Of course, that wasn't the only reason for the car's birth. Ford perceived a hole in their offerings and ...