And, now, the four-time NBA champion can add "Kenbassador" to his resume. Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to ...

Is there anything more iconic than Barbie? From revolutionizing the toy market all the way back in the late 1950s to the massively popular 2023 feature film directed by Greta Gerwig and starring ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in collaboration with the LeBron James Family Foundation, announced that the Los ...

A new AI trend has taken over the internet — this time turning everyday people into Barbie dolls using ChatGPT. With personalised accessories, glossy packaging and nostalgic flair, users are creating ...

LeBron James is officially part of the Barbie universe. Mattel announced a new Ken doll in the likeness of the NBA star, marking the first time a professional athlete has been featured as a Ken.

Mattel, the makers of Barbie, in collaboration with the LeBron James Family Foundation, announced that the Los Angeles Lakers star will be the first professional athlete to have his very own Ken Doll.

Dreamhaven‘s internal development studio Secret Door announced Sunderfolk, a tactical co-op adventure inspired by a deep love of tabletop gaming, will launch on April 23. The game will be ...

Commonly known as the "Barbie Doll Challenge," the online craze involves people using ChatGPT and other AI tools to generate images of what they would look like if they were a plastic doll ...

LeBron James continues to make history. This month, the Akron native will be among the few to be immortalized into a Barbie – or should we say Ken – doll. James has been chosen to a be a part ...

Barbie is teaming up with the LeBron James Family Foundation to release a pint-size version of basketball legend LeBron James. James joins other celebrity athletes such as Sue Bird, Kristi ...

Barbie the Movie spurred a global cultural phenomenon for the Barbie brand, recontextualizing the Barbie universe, including Ken. Today, adults are the fastest-growing consumer segment of the toy ...