You know Barbie, right? No matter your age, you’ve likely owned the doll or known someone who has. Since debuting on March 9, 1959, Mattel’s iconic doll has been a global sensation. In fact, Barbie is ...

A MAJOR supermarket will be launching a huge toy sale tomorrow with selective kids items slashed by 50%. Prices will be ...

T he Amazon Spring Sale 2025 is officially here, allowing parents to bag some bargains as we head into the Spring and Summer months. If you're shopping around for Easter, birthday ...

The Barbie phone is no longer just a toy. It is a fully-packed feature phone with internet connectivity. HMD — which recently rebranded Human Mobile Devices alongside and discontinued the ...

The dolls are even compatible with the Barbie Basics 15th Anniversary Doll No. 3 for even more swapping fun. Mattel also unveiled its Spring 2025 surprise toy line. Inspired by the success of ...

Margot Robbie has been slammed online for her starring role in the latest version of the acclaimed novel Wuthering Heights, currently being filmed in the UK.

While the traditional toy retail business remains a core revenue source for Mattel, it has recently expanded its strategy to encompass entertainment. Barbie, the Warner Bros film based on the ...

Handler got the inspiration for the eventual icon from a German doll called Bild Lilli. For Barbie’s birthday, Steve Johnston, a Las Vegas toy expert, displayed the 1961 version of Barbie, still ...

Mattel, the toy company that makes Barbie, Uno and Hot Wheels toys, has announced a round of layoffs from their corporate ...

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Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its 80th anniversary.

Barbie is letting "You Create" your own doll for the first-time ever. To celebrate the 15th anniversary of Barbie Basics, a line of collector's edition Barbie dolls, the dollmaker is releasing a ...