The venture is in collaboration with the Laker star's LeBron James Family Foundation who worked closely with James and the Barbie team in personalizing the doll's outfit. LeBron James Kenbassador ...

Ken® has put on his sneakers, grabbed his basketball, and taken a little detour to Akron, Ohio. Why? Because he's just joined ...

Yes, you heard that right! The fever of turning yourself into a Barbie Doll figure is taking over Instagram. AI Barbie Box Trend Takes Over Social Media The trend is called the AI Barbie Box Challenge ...

A Cultural Milestone in Sports and Toys In a groundbreaking move that merges pop culture, sports, and social impact, LeBron ...

Lebron James is entering the Barbie World! On Instagram, Barbie unveiled the Lebron James doll which features the NBA Superstar in a blue and white varsity jacket, a “We Are Family” shirt, plaid pants ...

The post LeBron James Gets His Own Barbie As Mattel Introduces First-Ever Athlete-Inspired Ken Doll appeared first on Blavity ...

CALIFORNIA - Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the National Basketball Association (NBA) great. James was c ...

Barbie has successfully replicated female role models like Naomi Osaka. This time around, the company created its first Ken ...

The doll is also dressed in a black T-shirt with the phrase ‘We are family’ and a wristband which reads ‘I promise’. These phrases are references to his foundation’s core values. Senior VP of Barbie ...

Barbie is teaming up with the LeBron James Family Foundation to release a pint-size version of basketball legend LeBron James. James joins other celebrity athletes such as Sue Bird, Kristi ...

The sports icon is officially the first pro athlete to have his own Barbie world Ken doll — down to his collection of changeable accessories. In a video released by the Associated Press on ...