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The BTS McDonald’s meal has been a highly anticipated drop from the fast food chain since it was announced, and it didn’t disappoint. We arrived at the McDonald’s on Castle Road just before ...

On Monday, the fast food chain announced it would launch The BTS Meal starting May 26 in the US and 11 other countries. The deal will head to around 50 other locations in May and June (Hong Kong ...

Brands can get tips for their own marketing campaigns from the successful collaboration between Korean pop sensation BTS and fast food giant McDonald’s, says Mutant’s Bethany Bloch. The rollout of a ...