Premiumization will remain the group’s growth engine. Despite inflation headwinds, Asahi has doubled down on brand investment, entering sports sponsorships to support the global expansion initiatives, ...

Paul Verdu has been appointed as Managing Director of Asahi Beer USA, Inc. (AB USA) and Octopi Brewing, LLC (Octopi), both part of Asahi Europe & International, to lead the company's ambitious growth ...

Asahi has appointed Moon Rabbit Singapore as its creative agency. The contract is for 12 to 18 months and will be focused on ...

Asahi Super Dry, Japan’s first dry beer and the No. 1 premium lager beer in Japan, is now available fresh on draught in Malaysia! Carlsberg Malaysia has sealed a partnership with Asahi Breweries ...

Kirin’s beer sales decreased by 24 percent, while Asahi’s mainstay Super Dry brand recorded a 26-percent decrease. But sales of third-category beverages increased. The beverages sold in 350 ...

Here are a few of the big personnel headlines from the craft brewing industry in the last month plus. Let's take a look.

Beer consumption is a third lower than it was 20 years ago, prompting Asahi Beverages’ first female CEO to take Australia’s biggest beer company beyond the amber nectar. Amanda Sellers ...