The Swoosh’s Jumpman label is once again in the news after its Air Jordan 1 Low “Rookie of the Year” sneaker surfaced on the ...

Jordan Brand plans to release a bold "Vivid Purple" Air Jordan 3 colourway that is reminiscent of the Joker's signature look.

Super Bowl LIX MVP Jalen Hurts wore a "Love, Hurts" Jordan Brand hoodie during the Eagles' 2025 Super Bowl parade.