What do talking utensils, floating parathas have in common? They are examples of surreal advertising. But will this work in ...

Jonathan Wise was the global strategy director on Shell for two years while at the WPP agency J Walter Thompson (now VML). So ...

Put simply, Apple has been promoting its new F1 movie through the iPhone’s built-in Wallet app, by sending out a push ...

Instead of relying on celebrities, brands are controlling the message by making their own social media videos. You may not ...

More than a decade after the platform cracked down on copyright infringement, thousands of unlicensed movies, TV shows and ...

Unibet has received two warnings from the KSA after being found in breach of strict Dutch advertising laws around gambling ...

Integration of Advertima's audience intelligence with One Tech Group's advertising platform in Swiss retail stores is ...

Accessible advertising can expand reach: Only 9% of TV ads in 2024 included closed captions, and just 1% included audio description — despite over 1.3 billion people globally living with a ...

With its new 'Growth' and 'Impact' plans, PR to SKY offers unlimited PR distribution credits, exclusive billboard advertising ...

The recent Cannes 2025 event in France had many lessons for news companies — from infrastructure improvements with AI, to brand safety, to the creator economy.

While the current ecosystem of advertising encompasses digital, broadcast, radio, print, and outdoors, it was the year 1974 that proved pivotal in shaping the landscape of advertising in India.