资讯

Jonathan Wise was the global strategy director on Shell for two years while at the WPP agency J Walter Thompson (now VML). So ...
What do talking utensils, floating parathas have in common? They are examples of surreal advertising. But will this work in ...
A developer builds an ad blocker for the real world – using AR glasses. Technically exciting, but there are clear limits in ...
Prime Video has quietly doubled the amount of advertising it shows paying customers. According to AdWeek, the initial ad load of two to three and a half minutes of ads per hour is now sitting at four ...
Accessible advertising can expand reach: Only 9% of TV ads in 2024 included closed captions, and just 1% included audio description — despite over 1.3 billion people globally living with a ...
Unibet has received two warnings from the KSA after being found in breach of strict Dutch advertising laws around gambling ...
At that point, Netflix won’t just have ads; it’ll be an advertising company. It’s already starting to program like one. Sign Up for John Herrman column alerts.