Snapchat's Q4 2024 earnings report reveals a 9% increase in daily active users, reaching 453 million, and a 14% revenue ...

SW Growth Labs will provide specialised services in performance marketing, media buying, detailed analytics, search engine ...

Day 2 of Social Samosa’s APL brought even more excitement as agencies continued their battle for supremacy in Mumbai. Here’s ...

Advertisers in the U.S., Canada, UK, Australia, France and Germany can now use LinkedIn’s professional targeting data in ...

Vinod Kunj argues that legacy brands have a unique edge in digital media, not a disadvantage. He says brands stay relevant by ...

HSBC’s new campaign engages with both existing customers and prospective new ones, ensuring wide-reaching visibility and engagement.

DViO Digital will oversee the social media strategy for itel's Mobile and Smart Gadgets portfolio, aiming to strengthen the brand's digital presence throughout India.

Great storytelling is what makes ads memorable, not trends, tech, or even the product itself. According to creative minds, the best ads go beyond just selling, they connect emotionally. This article ...

As per TAM AdEx's report, the Cars category experienced the highest increase in ad volumes, with a 57% growth in ad ...

In this article, Vaibhav Pathak of Dot Media examines influencer marketing’s impact on brand engagement at the Kumbh Mela.

Gozoop Creative Digital’s responsibilities encompass digital marketing, social media engagement, TV commercials, print ...

Meta's updated labels will appear in the three-dot menu or beside the 'Sponsored' tag for AI-altered ads, though it has not ...