Havas Formula is supporting the launch of former first lady Michelle Obama’s Plezi Hydration sports hydration drink. Plezi Hydration launched on March 26 with help from four-time NBA champion Steph ...

In a throwback to peak ’90s pop culture, the Backstreet Boys hit the Daytona 500 with a nostalgic performance and exclusive ...

Following the news that fashion retailer H&M will use AI to create digital 'twins' of 30 models, PRWeek asks if it's a good ...

Social media platform X has been acquired by xAI, Elon Musk’s AI startup, in an all-stock transaction which values xAI at $80 ...

The dual-screen experience created by Klick Health encourages audiences to take a second look at the signs of human ...

Global chief creative officer John Schoolcraft is pleased that nobody noticed he concluded his time with the oatmilk brand 9 ...