Both products were launched along with several facilities for creator marketing.

What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a ...

Articles written by Kyle O’Brien ...

Agency L&C turns Tiffany’s signature Pantone colour into a purpose-led campaign. Blue is one of the most soothing colors, a ...

Former CEO Ichiro Ota has now been given the dual role of chairman of VML & Ogilvy Japan and chief growth officer for WPP ...

The agency climbs into the March spot following its nearly $200 million win of the Godrej Group mandate in India.

Despite an active second half, global M&A volume fell 2% in 2024. However, APAC companies are bucking the trend, reporting a ...

As the online retail landscape in Southeast Asia heats up, Campaign explores the battle between platforms as governments seek ...

WPP, Omnicom, Publicis and IPG are believed to be pitching for the global Mars account.

EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B ...

Brands such as Income Insurance and Zalora are turbo-charging their in-house capabilities with the help of AI. Marketers ...

As the advertising landscape shifts towards greater privacy compliance, the resurgence of contextual advertising raises ...