It’s probably a good idea to then double-check that the image you’ve chosen is genuinely free to use. You can use a reverse image search like TinEye or ImageRaider to check any further usage rights.

Whether you work in an agency or in-house, SEO success has a lot to do with influencing other functions, for example, web development, site merchandising, content marketing, PR, etc. As SEO ...

In its simplest sense, structured data is information formatted in a way that can be universally understood. For webpages, this means search engines are more easily able to tell what a page is about, ...

30-second summary: Featured snippets account for a 35.1% share of all clicks. The featured snippet and knowledge panel SERP give a better click-through rate together. Users click on featured snippets ...

Working at Search Engine Watch isn’t all about studying, understanding, and reporting on Google. With more than 9% of web users searching on other engines, it’s important that we occasionally take the ...

30-second summary: Search equity allows for your average business owner to compete on the SERP without being impeded by a lack of SEO-knowledge A more equitable SERP is a necessity for Google from a ...

This represents a major hurdle for marketers hoping to get additional traffic to their Instagram account from the search results, but the hurdle is not insurmountable. Let’s talk about how to optimize ...

Using Schema.org markup, a form of structured data which helps search engines to interpret your webpages, is widely agreed to be beneficial from an SEO standpoint. While it may not correlate directly ...

Source: Oberlo But note that getting traffic from social media is only winning half the battle of scaling your business. Regardless of whether you’ve got a SaaS startup, a cute pet toy company, or ...

Click-through rate (CTR) has historically been an important factor in gauging the quality of results in information retrieval tasks. In SEO, there has long been a notion that Google uses a metric ...

In this post, we’re going to compare the best search engines for conducting three categories of image search on the web. Category 1: General image search Ever searched for [word + image] on the web?

The live event industry has undergone a dramatic transformation in light of the global COVID-19 outbreak. From Google’s Cloud Next conference to Starbucks’ shareholder’s meetings to live music ...