Influencer marketing in the UAE and Saudi Arabia has become a key driver of the digital landscape, with brands increasingly investing in influencer collaborations. However, as its impact grows, so ...

Dubai, the city of luxury and extravagance, is renowned for its streets adorned with some of the world’s most prestigious automobiles. Among these, Lamborghini stands out as an emblem of speed, style, ...

With its luxurious lifestyle and world-renowned attractions, Dubai is where convenience and style come together seamlessly. Transportation in this city becomes even more enjoyable when you’re driving ...

Nominated by Bianca Diaz Bates, Head of Creative: Shenenka is one of those people who quietly make a big impact. She’s hard-working, sweet, and quietly hilarious—and somehow all of that comes through ...

Nominated by Bianca Diaz Bates, Head of Creative: Sherif is the quiet powerhouse of the team. He obsesses over the details most people wouldn’t even notice, and that’s exactly what makes his work so ...

Nominated by Joshua Distor, Creative Head: Vansh has been a crucial part of our creative team, showcasing impressive growth from an intern to a key content creator. His dedication to staying ahead of ...

Nominated by Tahaab Rais, Group CSO, Publicis Groupe ME&T: Yassin is a star. Ever since his interview, when he decided to give the ‘task’ in the interview another go because he felt his earlier ...

Nominated by Nicolas Geahchan, Senior Creative Director: Ever since I’ve known her, Farishte has proven that she’s not one to rest on her past laurels. Even after her impressive achievements in India, ...

Nominated by Amanda Fox-Pryke, Senior Director: Dahab is a talented and forward-thinking Senior Social Media Executive who has successfully led some of the agency’s top sports accounts, including ...

Nominated by Puja Banerjee, Business Director: From the moment Anjali joined Liwa as Account Director, she has been a force of nature – strategic, creative, and results-driven. With deep expertise in ...

Nominated by Tahaab Rais, Group CSO, Publicis Groupe ME&T: Nuzeen is our rock in the strategy community at Publicis Groupe. What does she not do? She helps us think more creatively. She helps us make ...

Nominated by Shehzad Contractor, Managing Director: Greg is a strategic, insightful, and relentlessly driven creative. His ability to craft compelling narratives and deliver impactful work sets him ...