The ABG Influencer Marketing Committee's, Jochen Bischoff and Marie de Ducla discuss transparency and the future of ...

NEOM’s Komal Bajaj shares how brands can secure their relevance in the Saudi market by positioning themselves as contributors ...

With its luxurious lifestyle and world-renowned attractions, Dubai is where convenience and style come together seamlessly.

Meta is now the first Official Fan Technology Partner to UFC in a multiyear partnership that includes integration across Meta ...

At a time when authenticity equals influence and influence equals dirham value, creators aren’t just promoting brands – ...

WPP acquires InfoSum in a major investment in its AI-driven data offer and names Lauren Wetzel as Chief Solutions Officer at ...

The Faces to Watch issue also includes the gaming, social media and influencer guide, featuring opinions and perspectives ...

MassiveMusic’s Laura Woźniak sheds light on how a soundscape is a ‘powerful tool’ that brands in Saudi should lean into in ...

The Al Arabia and Multiply Group MOU will focus on acquisitions, market growth and the integration of advertising technology.

Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing ...

Appsflyer reveals mobile app consumer insights and behavioural trends in spending and usage for the holy month of Ramadan ...

Performance marketing agency Digidarts has entered the Middle East region with plans to offer its services to the UAE, KSA ...