For kids of the '80s and '90s, there was no greater place to be a kid than Toys"R"Us. We all likely have fond memories of ...

A feature film based on the iconic retail chain Toys 'R' Us, is in development, inspired by Night at the Museum and Back to ...

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I don’t want to grow up, I’m a Toys ‘R’ Us kid. There’s a million toys at Toys ‘R’ Us that I can play with.” Decades after ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

called Toys ‘R’ Us “a cultural touchstone that continues impacting the child in all of us today. As ‘80s kids who considered the store one of the most magical places on Earth, we’re ...

Johnson & Mike Goldberg, announcing the project. “As ‘80s kids who considered Toys’R’Us one of the most magical places on Earth, we’re honored to partner to create a film that will ...

Story Kitchen and Toys’R’Us Studios, the entertainment production arm of the global toy brand, have teamed up to develop a live-action film based on the popular store from our childhoods. Story ...