Dunkin' used the biggest ad space of the year to take shots at Starbucks. The Super Bowl advertisement, which featured ...
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The art of rebranding
In an era of rapid market shifts and heightened uncertainty, strategic rebranding is more crucial than ever. However, ...
A huge, boisterous crowd of people protesting recent arrests of immigrants around the country took their message to the ...
Most people, including President Trump, believe we need continued immigration into America. Immigration in general has ...
Starbucks CEO Brian Niccol has had the helm for four and a half months and has only spouted nebulous platitudes. Learn more ...
Like a catchy tune or a clever pun, a good slogan can cement itself in your brain. Slogans like “I’m lovin’ it,” “Got milk?” and “What’s in your wallet?” are so familiar they might not feel like ads ...
Hugh Cameron is Newsweek Live News Reporter based in London, U.K. His focus is reporting on international politics, conflict, and crime. Hugh joined Newsweek in 2024, having worked at Alliance ...
Niccol said Starbucks “[has] some opportunities to operate more efficiently.” The reforms are based around three changes. Niccol wants to clarify decision-making and accountability; reduce ...
Everyone who wants to lead the party is embarrassed of their own record You can save this article by registering for free here. Or sign-in if you have an account. The only person more toxic to ...
And it was also the slogan of Hungary's presidency of the EU in 2024 Prime Minister Viktor Orban, who is regarded as a hard-right populist by political scientists. Musk's megaphone sloganeering ...