Most people will be able to recognize the Starbucks logo from afar, and its unique green color is essentially a trademark. Due to the fact Starbucks main product is coffee, many customers go there ...

Consider the evolution of the Starbucks logo. The original design ... These tools provide a range of features and capabilities that can assist in creating a professional and effective logo. Vector ...

Starbucks booked $1.3 billion in profit in a Swiss subsidiary over a decade, a new report says. The move appeared to reduce Starbucks' tax bill in other countries. It's the latest example of ...

Coffee giant Starbucks has been ordered to pay $50 million in damages to a delivery driver who was burned by hot tea that wasn’t secured properly and spilled into his lap. On March 13 ...

A logo provides instant differentiation from competitors. Two popular coffee chains demonstrate this well: Any customer can quickly tell the two brands apart with just a glance. The mermaid and warm ...

Starbucks wants to brew up a more comfortable environment with additional seating, plentiful power outlets and free coffee refills. The coffee chain has also recently simplified and refreshed its ...

Starbucks CEO Brian Niccol implored employees during an internal forum to make decisions more efficiently and to take ownership of them, reiterating his commitment to drastically improve ...

A new collection of Peanuts-inspired merchandise is coming to participating Starbucks (SBUX) stores across the U.S. as part of the global brand partnership between Starbucks and Peanuts that ...

A jury in California on Friday ordered Starbucks to pay $50 million in damages to a delivery driver who was severely burned by an improperly secured lid on hot beverages. Michael Garcia was ...

Starbucks lost millions of customers last year — and now faces a rapidly-expanding Chinese competitor for American coffee-drinking dominance. Luckin Coffee — which has overtaken Starbucks as ...

The new Peanuts-inspired beverages and merchandise collection celebrate acts of goodwill, with Starbucks donating 100 meals for every hour that partners volunteer with hunger relief nonprofits. March ...