Introduction The marketing landscape is evolving at an unprecedented pace, driven by advances in artificial intelligence.

Pricing effectiveness is also affected by other marketing tactics, like promotions and advertising. If there are substantial changes over time in these tactics, the true impact of pricing strategies ...

As pricing strategies evolve, integrating decoy pricing with advanced technologies and ethical frameworks will ensure its relevance and sustainability in marketplaces.

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

Discover how Canva is expanding in India with localised pricing, AI-powered tools, and innovative marketing strategies. Learn ...

Leading diagnostics chain Metropolis Healthcare is focusing on improving its footprint across key regions by customising its ...

Navigating ecommerce in 2025 presents retailers with many challenges and opportunities for growth. In Searchspring’s recent ...

Q3 2025 Management View CEO Dani Reiss highlighted that the third quarter showed progress across operating imperatives, driven by the Snow Goose capsule collection launch, which generated over 30 ...

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By WAYNE PORTER NET Association of Realtors There’s a long list of things to consider before putting property on the market this year. But one stands head and shoulders above the rest: It’s the role ...

Fuel: Despite being an oil-rich nation, Nigeria faces frequent fuel shortages, making it a top priority for consumers ...

Q3 2025 Management View CEO Kevin Plank highlighted that Q3 2025 results exceeded expectations, driven by strong gross margin performance and revenue surpassing forecasts. He noted that their ...