It's no secret that American Girl dolls are a pretty penny. Usually, 18-inch dolls start at $115 and can cost upwards of $300 if it's a collector's item. Today, you can find a ton of Truly Me ...

that make up so many of the dolls’ backstories. (Think the “Saturday Night Live” American Girl doll skit but with sex and guns.) Long before the pandemic, many adults turned to toys from ...

The Lila doll currently retails for $115 online and in American Girl stores across the country Nicholas Rice is a Senior Editor for PEOPLE Magazine. He began working with the brand as an Editorial ...